"NYLON provided us with a robust analysis and report that enabled our department to actively embark on a recruitment drive. We regard the findings as a truly excellent piece of work delivered." - University of Seychelles
Education & Charities
We have provided support for Universities, NGO charitable foundations and not-for-profit campaigns.
Work: Includes strategic consultancy, international student recruitment, community engagement programmes, website development, media content development, social media publishing and management, monitoring and reporting, measurement and analysis and media campaign planning.
Issues: The world of education, NGOs and third sector organisations is just as competitive as the B2B community. A lot of institutions merge into one with no clear differentiation or purpose. Not having a clear vision of who you are so people can differentiate your institution from other similar organisations makes your recruitment and awareness drives more difficult. What you stand for, and what you want to achieve is often the first hurdle when seeking to raise visibility.
Results: Achievement of TV, radio, local and national media coverage both in USA and UK, celebrity endorsement, enhanced media relations, digital campaigning using targeted social media - see case studies for further information.
To find out how we can help you, why not Touch Base?